Feature brand

Violetta in Italy

One of the Top 20 most popular brands : Of all the tested brands among girls 7 to 14 years old, Violetta is one of the Top 20 most popular brands. All girls 7-14 know Violetta : In January 2014, more than 90% of girls 7-14 years knew Violetta. 39% of girls 10 to 14 even spontaneously mentioned Violetta as an entertainment brand. Girls asked about the origin of the brand Violetta agree in...

Read more
Awareness
92%
Girlss 7-9 / Italy

 



 

News

‘Transformers’ Debut of $100 Million Sets High Mark for 2014
[Source: Bloomberg]  "Transformers: Age of Extinction,”Paramount Pictures (VIAB)' summer blockbuster, opened with weekend sales of $100 million to mark the biggest domestic debut of the year.
Read more
Firm developing hosiery and activewear via licensing and collaborations.
[Source :  Licensing.biz] London-based Foundry Brand Consultants has teamed with 1980's British fashion brand, BodyMap to develop a licensing programme
Read more
Why Sony Thinks Its Indie Strategy Can't Just Be Copied
[Source : Gamespot]  Although other companies can focus on indie games, Sony has an executive-level love for small developers, the company explains.
Read more

All news

Opinion

The Huge success of Peppa Pig

Our illustrator www.mykaia.fr/

The British brand that is Peppa Pig began as a preschool animated TV series, first aired in 2004. While the series ended in 2012, since2013 it has exploded in popularity around the world, from countries as wide ranging as Italy, Spain and Germany, to Australia. The appeal of the show is undeniable, featuring cute animals with sweet and simple plot lines, the episodes feature every day activities...

Read more